So what is the most important? Sharing online space or sharing time online?
It’s one of the fascinating issues raised in this short video featuring Stowe Boyd on the 140 characters conference:
Some talking points:
- The primacy of the individuals instead of the group in networks such as Twitter.
- The dominant metaphor will be the village market place instead of the army or football team.
- Professional reputation will be more important than titles.
- Connections will be more important than rank.
- Authority will be derived from connections, not control.
- Realtime conversations are important because they are so new, breaking, spreading stuff minutes after they have been typed (makes me think also of Google Wave, where you actually see the others typing).
- Search is based on scarcity, but information is now abundant. Problem is now minimizing the torrent. We’ll switch to social connections as a mechanism of finding and meaning.
- We are not sharing space but time – time is increasingly not our own, a shared thread of time will be most important to reciprocate with others.
- Realtime flow of social tools and the open follower model will become the flow were anything critical will appear first. This is crucial for business.
- The web of pages is left behind. We will be the engines of meaning, in the flow.
- Business will be done in that nexus, how people operate when they feel most engaged, most needed. Happiness spreads through networks.
How will businesses operate and build on the online social platforms will be the subject of a conference this Spring in New York.
Roland Legrand